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The flexible, part-time executive model transforming how businesses access expertise and how professionals design their careers.
Fractional work is a professional engagement model where highly skilled executives and specialists work with multiple organisations on a part-time basis, typically dedicating 1-3 days per week to each client. Unlike traditional employment, fractional professionals operate as independent contractors, providing strategic expertise without the commitment or cost of a full-time hire.
The term "fractional" refers to the fraction of time dedicated to each client organisation. A Fractional CFO, for example, might work two days per week with one company whilst serving two or three other clients simultaneously. This arrangement allows businesses to access senior-level expertise at a fraction of the cost of a full-time executive salary.
| Aspect | Fractional Work | Consulting | Contracting | Freelancing |
|---|---|---|---|---|
| Seniority Level | Executive/C-Suite | Mid to Senior | Mid to Senior | Junior to Mid |
| Time Commitment | 1-3 days/week (ongoing) | Project-based (short-term) | Full-time (fixed-term) | Ad-hoc/project-based |
| Engagement Type | Ongoing strategic role | Problem-solving projects | Temporary replacement | Task-based deliverables |
| Integration | Embedded in team | External advisor | Integrated team member | External supplier |
| Typical Duration | 6-24+ months | 1-6 months | 3-12 months | Days to months |
| Cost Structure | Day rate (retainer) | Project fee + hourly | Daily/hourly rate | Hourly/project rate |
Determine which executive function you need (CFO, CMO, CTO, etc.) and for how many days per week. Most engagements start at 1-2 days per week and scale as needed.
Search fractional marketplaces like FractionalFinder or work with specialist recruiters. Review candidates' portfolios, case studies, and client testimonials.
Agree on time commitment (typically 1-3 days/week), duration (6-24 months), deliverables, and payment terms. Most arrangements use monthly retainers for predictability.
Integrate your fractional executive into relevant teams, grant necessary access to systems, and establish clear communication channels. They should feel like part of your leadership team.
Establish yourself as an expert in your domain with 10-15+ years of experience. Build a personal brand, portfolio, and strong network within your industry.
Clarify which services you'll offer, your ideal client profile, and your value proposition. Determine your day rate based on market research and your experience level.
Join fractional marketplaces, leverage your professional network, and create content demonstrating your expertise. Most fractional professionals find their first clients through existing connections.
Balance 2-4 clients to maintain work-life balance. Establish clear boundaries around availability, use time-tracking tools, and maintain separate communication channels for each client.
Save 60-70% compared to hiring full-time executives. Pay only for the time you need, without benefits, pension contributions, or office space costs.
Example: A Fractional CFO at 2 days/week costs £60,000/year vs £150,000+ for full-time.
Scale time commitment up or down based on business needs. Start with 1 day/week and increase during busy periods or reduce during slower times.
Perfect for startups, scale-ups, and seasonal businesses with fluctuating needs.
Hire executives you couldn't afford full-time. Fractional professionals often have C-suite experience from larger organisations and bring diverse industry insights.
Get strategic guidance from someone who's "been there, done that" at scale.
Fractional executives hit the ground running. No long recruitment processes or lengthy onboarding. Most can start contributing strategically within the first month.
Average recruitment time: 2-4 weeks vs 3-6 months for full-time executive search.
Earn 30-50% more than traditional employment by working with multiple clients. Set your own rates based on value delivered, not HR salary bands.
Example: £800-£1,500/day rate × 4 days/week = £160k-£300k+ annual revenue.
Design your ideal work week. Choose your clients, set your schedule, and maintain perfect work-life balance. Take extended holidays without requesting permission.
Many fractional professionals work 4-day weeks or take 6-8 weeks holiday annually.
Work across multiple industries and business stages. Avoid the monotony of single-company employment whilst continuously learning and staying challenged.
Typical portfolio: scale-up, established SME, corporate spin-out, and advisory board role.
Never put all your eggs in one basket. If one client reduces their commitment or ends the engagement, you still have 2-3 other revenue streams.
Losing one client means losing 25-33% of income vs 100% with traditional employment.
Fractional work spans virtually every executive function. Here are the most popular roles in the UK market, with typical day rates and engagement types.
Financial strategy, reporting, fundraising, and cash flow management for growing businesses.
Marketing strategy, brand positioning, demand generation, and team leadership.
Technology strategy, architecture decisions, team building, and product development.
Operations optimisation, process design, scaling infrastructure, and team efficiency.
Product strategy, roadmap planning, user research, and product-market fit validation.
People strategy, culture development, recruitment frameworks, and employee relations.
Legal strategy, contract negotiation, compliance, and risk management.
Sales strategy, pipeline development, team leadership, and revenue operations.
Business strategy, market expansion, M&A, and strategic partnerships.
Looking for fractional talent in a specific domain?
The UK has become a global leader in fractional work adoption. Here's what you need to know about operating in the UK market.
Most fractional arrangements fall outside IR35 due to their nature:
Note: Always seek professional tax advice specific to your situation. Each engagement should be assessed individually against IR35 rules.
Fractional day rates in the UK market (2025):
Rates vary by function (technical roles command premium), industry (FinTech, Healthcare pay more), location (London +15-25%), and specific expertise (AI, Web3, Sustainability command premiums).
UK industries leading fractional work adoption:
The UK fractional work market reached £12.5B in 2025, growing at 42% YoY. Over 68% of SMEs now use fractional executives, up from 23% in 2020.
94% of fractional roles in the UK are fully remote or hybrid, with only 6% requiring full-time office presence. London-based professionals often serve clients nationwide.
Average engagement: 14 months. 78% use rolling monthly contracts with 30-day notice periods. Payment terms: typically 14-30 days, with many professionals requesting upfront monthly retainers.
See the dramatic cost savings of hiring fractional executives whilst maintaining access to senior expertise.
Traditional employment model
2 days per week engagement
| Role | Full-Time Cost | Fractional Cost (2 days/week) | Annual Savings |
|---|---|---|---|
| CMO | £165,000 | £88,000 | £77,000 (47%) |
| CTO | £195,000 | £104,000 | £91,000 (47%) |
| COO | £175,000 | £92,000 | £83,000 (47%) |
| HR Director | £145,000 | £76,000 | £69,000 (48%) |
All full-time costs include base salary + employer NI + pension + benefits + recruitment + office space. Fractional costs based on market average day rates for 2 days/week (104 days/year).
Use our ROI calculator to see how much you could save with fractional talent
Whether you're a business looking to hire or a professional exploring fractional opportunities, here's your roadmap.
Your step-by-step guide to finding and engaging fractional talent
Identify the function you need, expected outcomes, and ideal time commitment. Be clear on whether you need strategic guidance or hands-on execution.
Browse our marketplace of pre-vetted fractional executives. Filter by function, industry experience, and day rate to find your ideal match.
Review portfolios, case studies, and client testimonials. Conduct interviews focusing on relevant experience and cultural fit.
Agree on scope, time commitment, deliverables, and payment terms. Most use rolling monthly contracts with 30-day notice periods.
Provide necessary access, introduce to team, and set clear expectations. Schedule regular check-ins and establish success metrics.
Your roadmap to launching a successful fractional career
Do you have 10-15+ years of experience with proven strategic impact? Can you operate independently and manage multiple client relationships?
Define your niche, ideal client profile, and service offering. Develop case studies and a clear value proposition. Set your day rate.
Create a profile on FractionalFinder, optimise your LinkedIn for fractional work, and start sharing thought leadership content.
Leverage your network, apply to opportunities on FractionalFinder, and consider offering an initial trial period (4-8 weeks) to reduce client risk.
Deliver exceptional results, request testimonials, and build your portfolio. Gradually add 2-4 clients whilst maintaining quality and work-life balance.
Everything you need to know about fractional work
No. Whilst all three involve independent work, fractional work is distinct. Freelancers typically handle task-based work (design, writing, etc.), consultants solve specific problems on project basis, whilst fractional executives provide ongoing strategic leadership. Fractional professionals are embedded in your team, typically at C-suite level, and work regular days each week rather than ad-hoc projects. Think of fractional work as "part-time employment" at executive level, without the employment relationship.
UK fractional executive day rates typically range from £500-£2,500/day depending on experience, function, and specialism. Mid-level fractional professionals (10-15 years experience) average £800-£1,200/day, whilst senior C-suite executives command £1,600-£2,500/day. Working 3-4 days per week across 2-3 clients, fractional professionals typically earn £120,000-£400,000+ annually, often 30-50% more than equivalent full-time salaries. Technical specialists (CTO, CPO) and regulated industries (FinTech, Healthcare) command premium rates.
Most fractional professionals maintain 2-4 active clients simultaneously to balance income stability and work-life balance. A typical portfolio might include: one primary client (2-3 days/week), one secondary client (1-2 days/week), and 1-2 advisory board positions (4-8 hours/month each). This structure provides income diversification whilst preventing burnout. New fractional professionals often start with one anchor client before gradually building their portfolio. Working with more than 4 clients simultaneously often indicates you're spreading yourself too thin.
Technology and SaaS companies lead fractional adoption (78% of scale-ups), followed by professional services (65%), FinTech (62%), healthcare/life sciences (58%), and e-commerce (54%). However, fractional work is expanding rapidly across all sectors. Traditional industries like manufacturing and engineering are increasingly adopting the model (45% and growing). Any business requiring strategic expertise but unable to justify or afford full-time C-suite hires can benefit from fractional talent—from startups to established SMEs and even corporate spin-outs.
The average fractional engagement lasts 14 months, though this varies by function and company stage. CFO and CTO roles tend to be longest (18-36+ months) as they build critical infrastructure. CMO and growth roles average 12-18 months. Most engagements use rolling monthly contracts with 30-day notice periods, allowing both parties flexibility. It's common for engagements to start with a 3-6 month trial period before committing to longer terms. Some fractional relationships last years, evolving from hands-on to advisory as the company grows.
There's no formal certification required for fractional work. However, successful fractional professionals typically have: 10-15+ years of relevant experience, proven track record of strategic impact (with quantifiable results), expertise in a specific domain or industry, strong communication and relationship-building skills, and the ability to operate independently. Professional qualifications (ACCA for CFOs, CIM for CMOs, etc.) add credibility but aren't mandatory. What matters most is demonstrable expertise and the ability to deliver rapid value. Many successful fractional professionals are former C-suite executives from larger organisations.
Most genuine fractional arrangements fall outside IR35 due to their nature: working with multiple clients simultaneously (demonstrating true business operation), providing strategic advice rather than day-to-day tasks, having right of substitution (even if not exercised), using own equipment and tools, and operating under limited control. However, each engagement must be assessed individually. Working with just one client full-time would likely fall inside IR35. We recommend all fractional professionals seek professional tax advice and use CEST (HMRC's online tool) for each new engagement. Proper contracts and working practices are essential.
Interim executives are temporary full-time replacements for vacant positions (e.g., covering maternity leave or between permanent hires), typically working 5 days/week for 3-6 months. Fractional executives work part-time (1-3 days/week) on an ongoing basis, often for years. Interims focus on maintaining business continuity, whilst fractional executives provide strategic expertise the company couldn't otherwise afford. Fractional arrangements are more flexible and cost-effective for businesses that need senior expertise but not full-time capacity. Many professionals do both—interim work for short-term cash flow, fractional for sustainable portfolio careers.
Your business is ready for fractional talent if: you need strategic expertise in a specific function (finance, marketing, technology) but can't justify or afford full-time, you're experiencing growth challenges that require senior guidance, you have clear goals and can define success metrics, you're open to remote/hybrid working arrangements, and you have basic infrastructure (systems, team, processes) that the fractional executive can work with. Fractional works best for businesses with £500k-£50M revenue. Too early (pre-revenue) and you may not have enough work; too large and you probably need full-time leadership.
Absolutely. 94% of UK fractional roles are fully remote or hybrid. Most fractional executives work remotely with occasional on-site visits (typically 1 day/month or quarterly). The flexibility of remote work is one of fractional work's key benefits—professionals can serve clients across the UK whilst maintaining work-life balance, and businesses access talent without geographic constraints. However, some functions or situations may benefit from more regular in-person presence, particularly during onboarding or critical project phases. This should be agreed upfront as part of the engagement terms.
Fractional executive onboarding typically takes 2-4 weeks and includes: introduction to team, stakeholders, and company culture, access to relevant systems, tools, and documentation, comprehensive briefing on business model, challenges, and objectives, review of current state and quick-win opportunities, and establishment of communication cadence and success metrics. Because fractional executives are experienced, they require less hand-holding than full-time hires. Many begin delivering value within the first month. The key is providing enough context without overwhelming them—they're joining multiple organisations and need to ramp up efficiently.
Most fractional arrangements use monthly retainers for predictability. Common structures include: monthly retainer (e.g., £8,000/month for 2 days/week), paid on 1st of month or upon invoice, 14-30 day payment terms (though many professionals request upfront payment), quarterly billing for longer engagements, and day-rate billing for variable schedules. Payment is typically made to the professional's limited company. Contracts should clearly specify: day rate, days per week/month, notice period (typically 30 days), payment terms, and any expenses covered (travel, accommodation). Some engagements include performance bonuses or equity, though these are less common than in full-time roles.
Real examples of how businesses and professionals are thriving with fractional arrangements
A B2B SaaS company growing rapidly (150% YoY) needed financial expertise to manage fundraising, implement financial controls, and support board reporting. A full-time CFO would cost £180k+ but they only needed 2 days per week.
Hired a Fractional CFO with previous scale-up and fundraising experience at £1,000/day for 2 days/week (£96k annual cost). The CFO implemented financial forecasting, streamlined reporting, and led their Series A fundraising process.
An established e-commerce business (£3M revenue) hit a growth plateau. The founder was handling all marketing but lacked strategic expertise. They needed senior marketing leadership but couldn't afford a full-time CMO.
Engaged a Fractional CMO with D2C e-commerce experience at £900/day for 1.5 days/week (£70k annual). The CMO rebuilt their marketing strategy, launched new channels, and hired/managed a marketing team.
After 18 years as CTO at various scale-ups and corporates, Sarah was burnt out from 80-hour weeks and constant firefighting. She loved the strategic work but hated the politics and endless meetings. She wanted flexibility but feared income instability.
Sarah started fractional work with one anchor client (3 days/week at £1,200/day) whilst gradually building her network. Within 6 months she had 3 clients and was working 4 days/week across all of them, with Fridays completely free.
A 30-person manufacturing business was struggling with operational inefficiencies, rising costs, and quality issues. The founder-CEO was overwhelmed managing operations alongside sales and strategy. They needed operational expertise urgently.
Brought in a Fractional COO with lean manufacturing experience at £850/day for 2 days/week. The COO conducted a rapid operational assessment, implemented new processes, and trained the team on continuous improvement methodologies.
Whether you're a business seeking flexible expertise or a professional looking to design your ideal career, FractionalFinder is here to help you succeed.